Description
Shahbag Best Strategies & Information.
Introduction
Why Shahbag LED Billboard Advertising is a Smart Move
Shahbag isn’t just a busy part of Dhaka — it’s a hot spot for catching attention. Right across from Birdem Hospital, the Shahbag LED Billboard stands tall, broadcasting bright, high-resolution ads to thousands of eyes every single day. It’s not just any screen — it’s a prime pick for outdoor advertising in Dhaka, especially if your brand wants to speak directly to people who are already alert and looking.
Big Foot Traffic, Bigger Impact
People come to Shahbag for all sorts of reasons — hospital visits, shopping, work, or just passing through on their commute. That means you’re not just showing your ad to random folks — you’re reaching families, patients, doctors, office workers, and travelers in one shot. I remember once spotting a local brand ad while stuck in Shahbag traffic. It was so catchy, I actually Googled it while sitting in the car. That’s the power of the right message in the right place.
Here’s a quick look at why this screen stands out:
| Feature | Why It Matters |
| Facing Birdem Hospital | High visibility, both foot & car traffic |
| LED HD Screen | Crisp, vibrant display that stands out |
| Central Location in Dhaka | Reaches diverse, daily crowd |
| Long display hours | Your ad shines from 9 AM to 10 PM |
Easy to Use, Hard to Miss
What’s great is — you don’t need to be a marketing expert to get started. The billboard supports standard MP4 files, and there’s a clear log summary so you know when your ad played. It’s a plug-and-play system that’s made to be stress-free. Just pick your time slots, upload your content, and boom — you’re live in the heart of Dhaka.
Feels Safe, Gets Results
For many business owners, especially those trying billboard ads for the first time, there’s always that “What if it doesn’t work?” feeling. But here’s what eases that fear — this spot gives you real-time reports, a reliable schedule, and unmatched daily reach. You’re not guessing — you’re watching your ad do the work.
Go Big Without Going Broke
If you’re promoting a clinic, a clothing store, or an event — this screen helps your brand look bigger than life without breaking the bank. Compared to other forms of advertising, Shahbag’s LED billboard brings more eyes for less effort. It’s bold, budget-friendly, and smart marketing rolled into one.
Why Shahbag Is a Smart Location for Billboard Advertising
Strategic Visibility Near Big, Busy Spots
Shahbag isn’t just any random corner of Dhaka — it’s a daily destination. The LED billboard here sits right across from Birdem Hospital, which sees hundreds of people every day. Think about it — patients, doctors, families, and visitors — all walking by or stuck in traffic, looking straight at your ad. That’s real-time attention without needing to chase it.
But it doesn’t stop there. You’ve also got Dhaka University, medical colleges, and the bustling New Market just around the block. These are places packed with students, shoppers, and city-goers every single day. I remember meeting a friend at New Market who casually pointed at a clothing ad on the Shahbag screen and said, “Oh, I saw that brand online too. They must be doing well.” That’s what visibility does — it builds trust.
And since Shahbag connects Dhanmondi, Farmgate, and Motijheel, your ad gets seen by people heading in and out of Dhaka’s busiest zones. Whether it’s a bank employee, a university student, or someone grabbing lunch, you’re right in their line of sight.
“We picked Shahbag because of the constant foot and car traffic — it’s like the billboard is doing the networking for us.” — Mithila, Event Organizer
Here’s a quick glance at what makes Shahbag shine:
| Location Advantage | Why It Matters |
| Opposite Birdem Hospital | Captive audience, long waiting times |
| Near Universities & Colleges | Young crowd, perfect for lifestyle ads |
| Hub for Commuters | Daily exposure to thousands of routes |
So if you’re looking to place your brand somewhere big, visible, and easy to access, Shahbag’s LED screen checks every box. It’s not just smart — it’s the safe bet for outdoor advertising in Dhaka.
Let me know if you’d like me to help design a funnel-style visual with copy ideas for different business types!
Shahbag LED Billboard Specifications
Tech That Works Hard for Your Brand
If you’re thinking of using the Shahbag LED billboard, you’re choosing a screen that doesn’t just flash ads—it delivers results. Let’s break it down in plain terms. This isn’t some tiny, hard-to-spot display. The board stands 18 feet wide and 12 feet tall—that’s big enough to catch eyes from far down the street, especially when it’s facing Birdem Hospital, one of the busiest spots in Dhaka.
What makes this billboard even better? Its Full HD resolution—1920p by 1080p. That means every frame is sharp, clear, and crisp. Whether you’re showing a product launch or promoting a clinic, your message comes through loud and clear. Trust me, blurry ads don’t get remembered. But a full-color, high-def screen? That sticks.
You don’t need to overthink the tech either. It supports MP4 format, which most marketers already use. Super easy. No complicated conversions or extra editing time. Just upload and go.
And get this—your ad can play from 10 AM to 10 PM every day. That’s 11 hours of consistent visibility, smack in the middle of high foot and vehicle traffic. Plus, the minimum slot is only 30 minutes/day, which is perfect if you’re testing the waters or running a short campaign.
You’ll even get a daily log summary to know exactly when your ad ran. No guessing games. You’re in control.
Here’s a quick glance at the tech specs:
| Feature | Details |
| Size | 18 ft (W) x 12 ft (H) |
| Resolution | 1920p x 1080p (Full HD) |
| Format | MP4 |
| Facing | Birdem Hospital (High Traffic) |
| Schedule | 10 AM – 10 PM (11 hours/day) |
| Minimum Slot | 30 minutes/day |
| Reporting | Daily Log Summary |
Pricing Breakdown for Shahbag LED Screen
Clear Costs. Flexible Time Slots. Big Reach.
Advertising on the Shahbag LED billboard is a smart move if you’re looking for high visibility without stretching your budget. With an average cost per minute between BDT XX and XX, it’s affordable even for small businesses. You don’t need to go all-in right away either. The minimum booking starts at just 30 minutes a day, making it easy to try it out and see what kind of response you get.
Let’s break it down. A 30-minute daily slot will cost you around BDT XX to XX. That’s great for local cafés, retail shops, or even clinics looking to reach foot and car traffic near Birdem Hospital and Dhaka University. Need more time? A 1-hour slot runs between BDT XX and XX/day—ideal for mid-sized campaigns or service-based businesses with a bigger marketing plan. For long-term visibility, weekly packages are often negotiable, especially if you’re planning a product launch, seasonal sale, or brand event.
When I worked with a bookstore near Shahbag, they ran a one-week slot during exam season. With just 30 minutes a day, their foot traffic doubled. Why? Because the message was simple, well-timed, and right in front of the crowd they wanted.
What makes this location even better is how simple it is to get started. You just choose your time slot, upload your MP4 file, and you’re ready to go. Daily log summaries keep things transparent, so you know when your ad runs. It’s a low-risk, high-reach strategy that’s easy to manage and tailor to your budget.
Whether you’re a first-timer testing a campaign or a brand planning something bigger, Shahbag gives you a strong presence in a place people actually look. It’s a small step with a big potential.
Best Strategies for Advertising on the Shahbag Billboard
Grab Their Eyes. Keep Their Minds. Win Their Trust.
Advertising at Shahbag isn’t about shouting louder. It’s about showing up smart. With so many people passing by Birdem Hospital, Dhaka University, and major bus stops, this spot gives you a front-row seat to one of Dhaka’s busiest and most diverse audiences. But here’s the thing—just renting the screen isn’t enough. What you show and when you show it makes all the difference. Let’s break it down into easy, smart steps.
Time It Right: Catch People When They Look Up
The billboard runs from 10 AM to 10 PM, but not all hours are created equal. Traffic peaks twice a day—between 10 AM and 1 PM, and again from 5 PM to 8 PM. These are golden windows. In the morning, office-goers, students, and hospital visitors pack the roads. In the evening, commuters slow down in traffic, which means they’re more likely to actually look up and absorb your ad.
Here’s a tip I learned the hard way—one of my clients, a coaching center, ran their ad at noon. It performed okay. But after we shifted to 10:30 AM and 6 PM, they got more calls, more walk-ins, and better engagement in just one week.
Speak to the Crowd: Know Who’s Watching
If you’re trying to sell fitness gear to corporate CEOs, this might not be your screen. But if your business relates to health, education, books, events, or daily services, Shahbag is gold. Think public interest campaigns, medical check-up promos, or bookstore discounts—they work because they speak directly to the people who pass by this junction daily.
You can also lean into location logic. Since Birdem Hospital is right there, ads for diagnostic centers, pharmacies, or health brands feel useful and relevant. Nearby students? Try stationery deals, tuition centers, or even cafes for after-class hangs.
Design Like a Pro: Make It Bold, Make It Stick
You’ve got 5–10 seconds to grab attention. That’s it. So, forget small text or too much info. Use:
- Short slogans (under 7 words)
- Big, clear fonts
- High-contrast colors
- Slow-motion animations or slide transitions
People don’t read—they glance. Your creative should work even if they’re just catching a glimpse through a rickshaw window.
Quote from a client: “We dropped the clutter, used one bold line—‘Free Eye Test Today’—and people actually started showing up. Simple works.”
Test, Tweak, Repeat
The best part about digital billboards like this one? You can change things fast. Use the daily log summaries to check when your ad aired. Then compare footfall, calls, or responses. If something feels off, test another version. Change the headline. Flip the image. Try another time slot.
You can even A/B test—run two different creatives on alternate days. The one with better results wins. No guesswork, just real-time results.
Visual Recap: Strategy Summary Table
| Strategy | What To Do | Why It Works |
| Time Your Ad | Run between 10–1 PM or 5–8 PM | High foot and vehicle traffic |
| Match Your Message | Health, education, books, events | Fits local crowd needs |
| Design for Glance | Use big fonts, bold colors, short messages | People don’t stop to read |
| Test & Improve | Use logs, A/B test different versions | Helps find the best-performing setup |
Comparing Shahbag with Other Prime Billboard Locations
Not All Billboards Are Built the Same
Picking the right billboard in Dhaka isn’t just about budget—it’s about location, crowd, and what your ad needs to do. Shahbag stands out for good reason, but how does it stack up against other top spots like Dhanmondi-27 and Gulshan-2 North? Let’s break it down with a quick side-by-side.
Table: Billboard Showdown
| Location | Cost Range (BDT) | Audience Type | Visibility |
| Shahbag | Medium | Medical, students | High |
| Dhanmondi-27 | High | Retail, young adults | Very High |
| Gulshan-2 North | Premium | Executives, corporate | Elite |
Which One Works Best for You?
If you’re a healthcare brand, an educational service, or something tied to daily life in Dhaka, Shahbag might be your sweet spot. It’s affordable, placed in a busy, central zone, and gets tons of attention from passersby on foot, rickshaw, or bus. I once helped a local lab run a test campaign here—and within a week, their appointment bookings doubled. That’s the power of being in the right place.
Now, if your brand is more retail or lifestyle-driven—think fashion, cafes, or gadgets—Dhanmondi-27 might suit you better. It’s a little pricier but has strong youth appeal and footfall from shoppers and commuters.
Want to aim higher? Gulshan-2 North is where big brands play. The screen’s placement near embassies, banks, and upscale offices makes it a magnet for corporate eyes. It costs more, but if your audience includes decision-makers or high-end buyers, the return can be worth it.
So, What’s the Smart Move?
- Start with Shahbag if you’re looking for a safe, mid-budget billboard that brings steady visibility and speaks directly to a medical and student-heavy crowd.
- Upgrade to Dhanmondi-27 if you’re chasing younger shoppers and lifestyle buyers.
- Go big with Gulshan-2 North if your product needs prestige, and you’re targeting business leaders or elite consumers.
Frequently Asked Questions
What is the minimum duration I can advertise at Shahbag?
If you’re just starting or testing out a new campaign, the minimum duration for advertising at Shahbag is 30 minutes per day. This is a great option for small business owners who want to try out billboard advertising without committing to long periods. It’s affordable and flexible, which makes it easy to experiment with different ad strategies before deciding what works best.
How much does it cost to advertise on the Shahbag LED screen?
The cost of advertising on the Shahbag LED screen typically ranges from BDT XX to BDT XX per day. The exact price depends on the duration of your ad and the specific time slot you choose. For example, advertising during peak hours (like rush hour) may be on the higher end of the spectrum, while off-peak times are more affordable. This pricing makes it a solid option for businesses on a mid-range budget.
Who should advertise on Shahbag’s billboard?
Shahbag is perfect for businesses that are targeting students, health-conscious individuals, or those in the medical sector. So, if you’re running a healthcare service, bookstore, educational institution, or even promoting a local event, Shahbag can give you great visibility in a prime area. It’s also ideal for FMCG brands that want to connect with young, health-aware audiences.
What format should my ad be in?
The Shahbag LED screen only supports MP4 for video ads. It’s a standard format for most digital billboards, so you probably won’t need to make adjustments if you’re already using MP4 videos. This ensures smooth playback and clear visuals.
Can I get a performance report?
Yes, you can! After your ad runs, you’ll receive a daily log summary. This is great for monitoring how well your ad is performing, understanding its impact, and making adjustments if needed. Whether you’re tweaking the timing or trying new creative ideas, having these reports helps you stay on top of your campaign’s effectiveness.
Conclusion
Advertising on the Shahbag LED Billboard isn’t just about getting noticed — it’s about making a targeted impact in one of Dhaka’s most vibrant and traffic-heavy areas. If you strategically time your ads and choose the right message, you can see a quick boost in awareness, sales, or even event attendance. The power of an LED screen is undeniable when you keep your message bold and brief. It grabs attention, and with the right creative, it can make a lasting impression.
Think about it — if you can capture people’s focus in a busy spot like Shahbag, you’re already ahead of the game. Just keep it simple, catchy, and direct, and let the technology do the rest. Want to see your brand stand out? Don’t wait. Get in touch with a local LED screen provider and take your marketing to the next level.





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